Roofing PPC Agency

We are specialized in full-service Pay-Per-Click (PPC) advertising for the roofing industry. We offer comprehensive PPC management services, including the setup and launch of new PPC campaigns and optimization of existing online paid ads, with the goal of improving results for our clients.

Our powerful roofing PPC advertising services are everything a roofer needs to grow their business online.

Roofing companies need advanced PPC strategies to thrive in today’s competitive market. Targeted roofing PPC campaigns allow businesses to capture immediate leads from high-intent customers in need of residential and commercial roofing services, while also offering the opportunity to expand into new areas. PPC helps ensure urgent requests, like emergency roof repairs, are funneled straight to your business, increasing lead generation and converting clicks into paying clients.

Roofing PPC Agency

Scale your Business with proven Roofing PPC Solutions

As a proven success roofing PPC company, we specialize in performance-driven solutions that optimize your advertising budget and deliver real, measurable results.

Finding the right roofing keywords for your business and crafting engaging roofing ads is only part of successful PPC advertising. Our roofing PPC company majorly focuses on driving conversions. So we create a personalized experience for your leads by creating custom landing pages for every campaign and satisfying the searcher’s user intent.

Roofing PPC Services

What Is PPC Advertising for Roofers?

PPC advertising is the online placement of ads on relevant digital platforms for which an advertiser pays. The cost is determined through a bidding process between marketers and ad space owners or ad platforms, with average prices ranging between $2.69 for search ads and $0.63 for display ads across all industries.

Although search engine optimization (SEO) is essential for your roofing company’s longevity, PPC ads are profitable solutions to boost business in the short term. You decide if they’re text, image, or video-based and whether they appear on search engines, websites, social media platforms, or apps.

Roofing PPC Services

PPC roofing ad campaigns are the perfect way to generate more leads and grow your business. Grow your roofing business with PPC campaigns that drive customers that are in-market and ready to buy. We help roofing companies exceed their growth targets with PPC, by increasing conversion rates, reaching new target markets, and driving exclusive, qualified leads. At PPC Company, we’re an end-to-end marketing partner – and offer bespoke services to help roofing firms grow with PPC ads. By focusing on the unique needs of roofing companies, we create custom go-to-market strategies that drive results. From PPC campaigns to landing page design and conversion rate optimization (CRO), our team of experts delivers high-quality roofing leads that enable our clients to increase market share and grow their operations. We help you achieve your roofing marketing goals and attract quality customers with lead gen strategies specifically designed for roofers.

Our roofing marketing services are tailor-made to connect you with local customers in need of your roofing services.

  • Roofing PPC services to blow your incoming high quality leads through the roof
  • Conversion-driven keyword research based on roofing services you offer
  • Custom landing pages for every paid advertising campaign
  • End-to-end and transparent ads account management
  • Experienced and responsive PPC management team
  • Flexible month-to-month PPC campaign management plans

KEYWORD RESEARCH AND STRATEGY

Like SEO, using the right keywords for your PPC campaign is one of the keys to success. Our roofing PPC experts conduct in-depth keyword research. This process allows us to determine the best keywords to bid for. Within the strategy, we also assess your target market and competition.

LANDING PAGE CONVERSION

Improve your PPC campaigns with fully-optimized landing pages. With the combined efforts of our digital marketing experts and web design team, we build compelling landing pages and transform your website into an effective lead-generation channel. This technique also helps boost your conversions.

PPC MANAGEMENT

Our PPC agency for roofing provides complete pay-per-click management solutions. Our pay-per-click management package covers new campaign setup and launch, PPC remarketing ad creation and detailed reporting. Our roofing PPC campaigns are designed to boost your leads and generate a positive ROI for your business.

ADS A/B TESTING

Included in our roofing PPC services ads is split testing. With this strategy, we can easily determine the best ad copy for your campaigns. A/B split testing also provides substantial data that will help improve the effectiveness of your PPC campaigns.

How Pay-Per-Click Marketing can Help Your Roofing Business?

Like search engine optimization (SEO), pay-per-click (PPC) marketing or advertising can boost your online presence. The biggest advantage a well-managed PPC campaign has over SEO is it provides extremely quick results. Here’s how PPC can help your business:

  • Increase your leads and sales
  • Drive more traffic to your website
  • Promotes brand recognition
  • Empower recruitment drives
  • Provides detailed data and reports

What are the benefits of Google Ads as a Roofing Contractor?

Target Specific Customers

Target your advertisements towards specific individuals, regions, technology and demographic characteristics. By narrowing your audience, you increase the likelihood of attracting potential customers as your messaging will resonate with a defined group.

Brand Awareness

PPC is highly beneficial for roofing companies as it significantly boosts brand awareness by 80%. PPC ads appear at the top of search results, providing exposure to potential customers even if they don’t click on the ad. Non-click exposure and visits to landing pages still contribute to building brand recognition.

High-Potential Leads

PPC advertising for roofing companies drives high-quality leads through targeted keyword research and integration in ads. Ad clicks increase likelihood of purchase by 50% compared to organic results. PPC attracts potential customers actively searching for roofing services and needing to find the right company

Take The Leads Over Your Competitors

With PPC advertising for roofing companies, you can outrank your competition in search results and drive more valuable traffic to your business. By appearing at the top of search results and optimizing your ad experience to meet user search intent, you can effectively compete against other roofing companies, even if they also use PPC advertising.

Roofing PPC Agency

Why choose PPC Company as your roofing PPC agency

PPC Company is a full-service roofing PPC company that specializes in developing conversion-driven pay-per-click marketing campaigns. We use data-driven strategies to create highly-targeted paid ad copy. Our objective is to provide you with the most practical online advertising solutions that generate positive results for your business

We help you achieve your roofing marketing goals and attract quality customers with lead gen strategies specifically designed for roofers.

We have a deep understanding of the unique challenges and opportunities that come with marketing roofing services.

With proven frameworks for entering new roofing markets and optimizing lead gen campaigns for your local market, your phones will be ringing day-in and day-out. We specialize in helping roofing companies maximize their online visibility and increase their ROI with quality leads. Contact us today to get a quote for your roofing PPC campaign and start seeing results, fast.

We Are Experts in PPC

Boost your visibility in your local area and bring in more customers for your roofing business. We offer paid advertising solutions that target people from your locale so your business appears as the top result when they are looking for roofing services. Attract more local customers with our PPC ads.

We Deliver Results

PPC Company has become a leading roofing PPC company by working extensively in the industry for over 10 years. We combine our vast industry experience with our data-driven approach to develop high-performing campaigns that bring you results. Work with our digital marketing experts and take your roofing business to the next level with targeted PPC campaigns.

We Practice Transparency

The strong foundation of our business is built on the meaningful relationships that we develop. We are committed to maintaining those relationships by practicing full transparency in everything that we do. That is why we make all campaign data available to you through a 24/7 online portal that is easily accessible to establish trust.

Our Proven 5-Step for running a successful Roofing PPC campaign. Partner with a Trusted Roofing PPC Company

  • Step #1: We conduct a PPC audit (for free)
  • If you’re already leveraging Google Adwords, our experienced roofing PPC experts will evaluate your current campaign. It includes your geographic targeting, keywords, landing pages, ad copy, and other parameters.

  • Step #2: Sign a roofing PPC contract with us
  • If you have any questions on the audit or the marketing strategy we’ll follow for your ad campaign, we’ll answer them. This could involve a few calls and email exchanges.

    Once you have decided to run your PPC advertising campaigns with us, we’ll send you a contract. Once you sign it, a trusted internet marketing agency with a proven track record will handle your paid ads account.

  • Step #3: Your subdomain and tracking are set up
  • Most marketing agencies ask for access to your website’s backend, but we run our PPC campaigns in-house. So we’ll only request you to create a subdomain for us for making your landing pages. We’ll also append UTM parameters to their URLs and set up tracking.

  • Step #4: Onboarding you, then launching your PPC campaign
  • We’ll onboard you with a kickoff call to understand your bestselling services, your PPC goals, and your expectations from PPC management. Then we’ll conduct some research and create a pay per click advertising strategy. We’ll launch your first PPC ad only after getting your approval.

  • Step #5: Regular updates on your ad campaign
  • Once we deploy your approved PPC marketing strategy, we’ll regularly share updates on how your account’s performance over email and regular calls (as per your budget and requirements). We understand that many roofing contractors are always on the move. So your account manager will be responsive to your feedback whenever you get time to chat.

Managing pay-per-click marketing campaigns is no easy feat. It requires the right skill set and advanced digital marketing tools. To ensure positive results, your best bet is to look for experienced roofing PPC experts. Always check their credentials and work portfolio.

PPC Company is a results-driven PPC agency for roofing. Our goal is to provide you with the most cost-effective online advertising solutions that provide a maximum ROI for your business. We have a team of certified roofing PPC experts with years of experience managing paid ad campaigns with great success. Through our data-driven pay-per-click management solutions, we take your business to the next level!

Roofing PPC Advertising Agency

Pay Per Click Marketing for Roofing

Frequently Asked Questions

Roofing PPC is a paid advertising method called pay-per-click marketing. Roofing companies can showcase ads at the top of search results by paying each time a user clicks on the advertisement. These ads typically lead to landing pages that help convert the user into new customers by prompting them to submit their contact information. PPC can help supplement traffic from search engine optimization. Investing in pay-per-click advertising (PPC) is a tactic roofing businesses can use to reach a targeted audience and optimize conversion rates. Pay-per-click advertising campaigns are an excellent option for owners interested in promoting their roofing business online. Work with the best roofer marketing agency and Google keyword planner on a roofing PPC marketing campaign for fast results.

PPC stands for pay per click advertising which is a form of buying visitors to your website. PPC ads appear on the top of Google search results (above organic and mapping) so that anyone who’s willing to spend can gain exposure on the SERP. Google does consider ad quality and relevance when choosing which ads will receive priority. PPC for a roofing business is an effective advertising model where businesses pay a fee each time someone clicks on their ads and visits their website. Considerable effort goes into pay-per-click advertising, especially for roofing contractors, from researching and selecting proper roofing keywords, and getting the best Google AdWords to finally putting up landing pages that can easily convert visits into sales for your roofing services.

Roofing firms need PPC ad to achieve their branding and marketing goals faster, from brand exposure and thought leadership to creating awareness for a new product or roofing services.

This advertising channel lets you land in front of many potential customers who need your offerings to generate quality leads and traffic to your roofing business. The fastest and most efficient way to increase your online presence and exposure to potential customers is to implement a PPC ad campaign that is synched to your other digital marketing processes. Other industries have been using PPC for years now, and roofers shouldn’t be left out!

It starts by defining your goals to create an effective PPC campaign strategy. This also influences the choice of platforms and ad types that meet your marketing requirements.

The second stage is audience targeting with AdWords and social media platforms. We’ll choose advertising options based on your target audience, and their point in your sales funnel.

Thirdly, we optimise your landing pages. We take time to create relevant landing pages that match the initial search intent to boost click-through rates, purchases, and sign-ups. The fourth stage is creating your ads, ensuring a strong link between the search intent and the landing page to sell a unique proposition.

Finally, we analyse and optimise the PPC strategy. This is by identifying the keywords and targeting features that best drive your ads and making changes for better returns.

When it comes to choosing the best PPC agency for your roofing business, there are several factors to consider. You want to work with an agency that has experience working in the roofing industry and understands the unique challenges and opportunities that come with it.

First, consider the agency’s track record. Look at their client portfolio and case studies to see if they have a history of success in generating qualified leads and conversions for roofing companies. You should also check their online reviews and ask for references to get an idea of their reputation and client satisfaction.

Next, consider their expertise and capabilities. Make sure they have a deep understanding of PPC advertising and the technical skills to create and manage effective campaigns. You should also look for an agency that has experience with landing page design and optimization, as this can have a significant impact on your conversion rates.

Communication is also essential when working with a PPC agency. You want to make sure they are responsive and proactive in providing updates and insights on your campaigns. Look for an agency that has a dedicated account manager or team that will be available to answer your questions and provide support.

Finally, consider the agency’s approach to PPC advertising. Look for an agency that takes a data-driven approach and uses tools like conversion tracking and Google Analytics to measure and optimize performance. You should also look for an agency that is transparent about their strategies and results and provides regular reporting so you can see the impact of your campaigns.

Overall, choosing the right PPC agency can make a significant difference in the success of your roofing business. By considering these factors and doing your research, you can find an agency that will help you achieve your marketing goals and drive growth for your business.

PPC advertising has become an essential part of the marketing mix for roofing companies looking to gain online visibility and generate leads. With the right strategy and execution, PPC campaigns can deliver powerful results for roofers of all sizes. Here are some of the benefits you can expect from working with a roofing PPC agency like PPC Company:

1. Increased Online Visibility: PPC campaigns can help your roofing business appear at the top of search engine results pages (SERPs) for relevant keywords, increasing your visibility to potential customers. With PPC advertising, you can bypass the competition and reach your target audience directly.

2. High-Quality Leads: When you work with a roofing PPC agency, you can expect to receive exclusive, high-quality leads that are more likely to convert into paying customers. With the right targeting and messaging, you can attract potential clients who are actively searching for roofing services in your area.

3. Improved ROI: PPC campaigns can be highly cost-effective when executed correctly. By targeting specific keywords and demographics, you can ensure that your ad spend is going towards reaching potential customers who are most likely to turn into paying clients. Additionally, with the right bidding strategy, you can optimize your spend and maximize your return on investment (ROI).

4. Better Conversion Rates: With the right PPC agency, you can expect to see improved landing page design and optimization, resulting in higher conversion rates. By creating custom landing pages tailored to your target audience’s needs, you can increase the likelihood of users taking action and contacting your business.

5. Increased Brand Awareness: PPC advertising can also help increase your roofing company’s brand awareness and recognition. By consistently displaying your brand and messaging to potential customers through targeted search and display ads, you can establish your business as a trustworthy and reliable service provider in the roofing industry.

In conclusion, roofing companies who invest in PPC advertising can expect to reap many benefits, including increased online visibility, high-quality leads, improved ROI, better conversion rates, and increased brand awareness. By working with a specialized roofing PPC agency like PPC Company, you can ensure that your campaigns are tailored to your business’s unique needs and objectives, resulting in optimal results.

When it comes to PPC advertising for roofing companies, selecting the right keywords is key to reaching the right audience and generating qualified leads. So, what are the best PPC keywords for roofing companies?

Firstly, it’s important to target keywords that are specific to the roofing industry. Broad keywords such as “home improvement” or “construction” may attract a wider audience, but they may not be as likely to convert into paying customers. Instead, focus on roofing-related keywords such as “roof repair,” “roof replacement,” “roofing contractors,” and “roofing services.”

In addition to specific roofing keywords, consider location-based keywords that target your service area. Use keywords such as “roof repair near me,” “best roofing contractors in [city],” and “affordable roofing services in [state]” to ensure that your ads are shown to potential customers who are located within your service area.

Long-tail keywords can also be effective for targeting users with specific needs and intentions. For example, “emergency roof repair,” “commercial roofing services,” and “metal roof installation” are all examples of long-tail keywords that can attract users who are searching for specific roofing services.

It’s also important to consider negative keywords, which are words or phrases that you don’t want to be associated with your ads. For example, if your roofing company doesn’t offer solar panel installation, you may want to add “solar panel” as a negative keyword to prevent your ads from showing up in irrelevant searches.

Finally, continually monitor and adjust your PPC campaigns based on performance data and user behavior. Test different bidding strategies, ad copy, and landing pages to optimize your campaigns for better performance and ROI. By utilizing the right roofing keywords and consistently refining your PPC campaigns, you can attract high-quality leads and increase your online visibility.

Creating high-converting landing pages is crucial for the success of any roofing company’s PPC campaign. These pages directly impact the user’s decision to convert or not, so getting them right is essential. Here are a few tips to help you create high-converting landing pages for your roofing company’s PPC campaigns:

First, keep the design simple and professional. Avoid clutter and distractions that could steer visitors away from converting, such as links to other pages or too much text. Instead, focus on creating a clean and visually appealing design that highlights the benefits of your roofing services.

Second, make sure the landing page offers a clear call-to-action (CTA). Whether it’s a phone number or a contact form, make sure that the CTA is easily visible and prompts visitors to take action. Additionally, use urgency to encourage conversion, such as limited-time offers or a sense of urgency to fix their roof problems.

Third, ensure that the landing page is optimized for mobile devices. Most online searches are done on mobile devices nowadays, so having a mobile-friendly landing page is crucial for high-conversion rates. Make sure your landing page is easily accessible, readable, and responsive on mobile devices.

Fourth, tailor the landing page to the specific roofing services being advertised in the PPC campaign. The more targeted the page is to the user’s search query, the more likely they are to convert. This means including relevant keywords and phrases throughout the landing page.

Lastly, test and optimize the landing page for the best results. Run A/B tests with different versions of the page to determine which elements are performing best. Continual optimization is essential to ensure high conversion rates and effective PPC campaigns.

Overall, creating high-converting landing pages for roofing companies’ PPC campaigns requires a mixture of design, optimization, and attention to detail. With the right approach and continual testing, your landing pages can significantly improve the success of your roofing PPC campaigns.